What They Say: "A non-petroleum based pomade made from unique avocado lipids that provide control to tame frizz, add styling detail and achieve sleek, shiny results. Provides soft control and extreme shine on wet or dry hair. ...Contains avocado to create hold without buildup. Mica crystals offer heat protection and shine. ...100% vegan. Sulfate-free. 100% free of synthetic dyes. Cruelty-free.

Application: To smooth and control medium to coarse textured hair with shine and softness, emulsify a small amount between palms, work through hair and blow dry.

To sculpt (mold), add texture, separation and shine to all hair types, emulsify a small amount between palms and work amount between palms and work through dry hair."

Melissa Says: It's always nice when you know that the product you're using came from a company making strong efforts to be cruelty-free and close to nature. It's an added bonus when the product creates results you love. That's the case with this pomade, at least when I use it on my hair before blow drying.

I was very impressed with the difference it made in the smoothness and texture of my hair, without making it feel greasy. I was very careful about concentrating the product on the ends after thoroughly warming the small amount in my hands first, and then lightly smoothing the remainder on my palms up the rest of the surface of the strands. This also created a good amount of shine.

On dry hair, I thought this significantly reduced flyaways and added great shine, but when the hair is dry you have to be extra careful to use a tiny amount so it doesn't accumulate in some areas and weigh your hair down (if it's longer). My husband tested this out on dry hair as well, and thought it had a finished look and flexible light hold for short hair, but said he'd prefer something with a bit more holding power and texturization.

Retail Price: $16.00, 2.65oz (at fine salons - go here to locate one near you)

DeLush Rating: